Posted on Dec-11-2007
Choosing a SEO In Bangkok
After being in and out of Bangkok boardrooms the last few months speaking to organisations about their SEO needs, I’ve been able to get a feel for the issues a business needs to consider when choosing a SEO in Bangkok. Even though SEO is often considered a dark art, many of the technical issues are not difficult to grasp.
Instead of choosing a quick fix solution, business should have a broader vision when it comes to their website and their SEO needs.
Ask…
1. Is your SEO empowering your organisation?
Your SEO should be able to offer you cold hard data about your sites traffic and how their efforts are influencing it. Your SEO should be able to explain what they are doing and why. Most SEO strategies are just common sense and should resonate when explained. Beware the smoke and mirrors treatment.
2. Does your SEO have a vision for your organisations future?
It’s easy to reduce SEO to a handful of technical factors that effect your websites ranking. It’s easy to try an influence these factors. A good SEO should weave their knowledge of the technical issues around broader communications strategies that will establish your organisations website as a leader in the industry.
3. Only Optimise?
Tweaks and optimisations will only take you so far. Will your SEO make your website grow? Short term quick fix SEO may bring some results in the short term, but such approaches won’t last long.
Alt tags alone are not strategy.
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